Wired 14.10: The Information Factories

Wired 14.10: The Information Factories: "Just last century – you remember it well, across the chasm of the crash – the PC was king. The mainframe was deposed and deceased. The desktop was the data center. Larry Page and Sergey Brin were nonprofit googoos babbling about searching their 150-gigabyte index of the Internet. When I wanted to electrify crowds with my uncanny sense of futurity, I would talk terascale (10 to the 12th power), describing a Web with an unimaginably enormous total of 15 terabytes of content.

Yawn. Today Google rules a total database of hundreds of petabytes, swelled every 24 hours by terabytes of Gmails, MySpace pages, and dancing-doggy videos – a relentless march of daily deltas, each larger than the whole Web of a decade ago. To make sense of it all, Page and Brin – with Microsoft, Yahoo, and Barry 'QVC' Diller's Ask.com hot on their heels – are frantically taking the computer-on-a-chip and multiplying it, in massively parallel arrays, into a computer-on-a-planet."